Pioneering Sustainable SEO in Hong Kong and Globally
HKU SPACE lecturer recognized by HKQAA and ESG Xchange for pioneering ethical SEO and AI-driven green tech.
HKU SPACE lecturer recognized by HKQAA and ESG Xchange for pioneering ethical SEO and AI-driven green tech.
I partner with businesses across fitness, insurance, e-commerce, and other sectors to build results-driven digital marketing strategies.
Alongside, through my firm Everything Green Limited, I collaborate with City University of Hong Kong on pioneering research (since 2020) to measure and reduce the carbon footprint of digital technologies—backed by HK$1.5M+ in grants.
As an adjunct lecturer (part-time) at HKU SPACE and invited speaker, I bridge industry and academia—teaching and speaking on AI, Big Data, blockchain, and sustainable digital transformation. My mission: harmonizing commercial success with planetary responsibility.
I help businesses—from fitness and fashion to insurance and e-commerce—develop and execute data-driven digital marketing strategies to achieve their goals.
Conducting lectures at HKU SPACE on subjects related to marketing and technology such as: Digital Sustainability, Big Data and Artificial Intelligence, Growth Hacking and Blockchain to name a few.
250+
Attendee
6+
Sessions
120+
Hours
A trainer and invited speaker on topics of Marketing such as Digital Marketing, SEO, Conversion Rate Optimization, Lead Generation & Web Analytics.
450+
Attendee
4+
Sessions
115+
Hours
Since 2021, researched methods to measure and reduce the carbon footprint of digital technologies, in collaboration with City University of Hong Kong. This work has been supported by grants from HK gov.'s Innovation & Technology Commission and HKSTP. Received awards from HKQAA, ESG Xchange and JCI.
1
Patents
$200K+
Grants
3
Awards
01 Big Data and AI Marketing
This HKU SPACE course is about applying big data and artificial intelligence in marketing equipping professionals with hands-on expertise in AI-driven strategies, performance measurement, and data analytics using industry-standard tools, real-world case studies, and actionable frameworks to drive measurable marketing outcomes.
Venue: HKU SPACE Learning Center (Hong Kong Island)
02 AI Agents for Marketing
Demystify AI-powered marketing with this no-code HKU SPACE course. Learn to build chatbots, predictive recommendation engines, and automated ad buyers tailored for Hong Kong’s e-commerce and finance sectors. Leverage frameworks from green tech research (completed in association with CityU) to deploy ethical, high-impact AI agents – no technical background required.
Venue: HKU SPACE Learning Center (Hong Kong Island)
