01 Automate Your Email Campaigns into High-Converting Sales Tools
This HKU Space course equips you with a proven framework to build high-performing EDM campaigns from the ground up. Learn segmentation, automation, and data-driven optimization to make every email count. Whether you’re new to email marketing or want to level up your current skills, this module will help you design campaigns that deliver measurable results.
Venue: HKU SPACE Learning Center (Hong Kong Island)
02 AI Driven Growth Hacking with Digital Marketing
Master growth hacking frameworks in this HKU SPACE-certified program. Learn Hong Kong-specific SEO, paid media strategies, and funnel optimization using CityU’s AI research. Hands-on training with tools like Ahrefs, GreenWeb and SEMrush to scale e-commerce, insurance, and fitness businesses sustainably.
Venue: HKU SPACE Learning Center (Hong Kong Island)
03 AI Agents for Marketing
Demystify AI-powered marketing with this no-code HKU SPACE course. Learn to build chatbots, predictive recommendation engines, and automated ad buyers tailored for Hong Kong’s e-commerce and finance sectors. Leverage frameworks from green tech research (completed in association with CityU) to deploy ethical, high-impact AI agents – no technical background required.
Venue: HKU SPACE Learning Center (Hong Kong Island)
04 Big Data and AI Marketing
This HKU SPACE course is about applying big data and artificial intelligence in marketing equipping professionals with hands-on expertise in AI-driven strategies, performance measurement, and data analytics using industry-standard tools, real-world case studies, and actionable frameworks to drive measurable marketing outcomes.
Venue: HKU SPACE Learning Center (Hong Kong Island)