01 AI Agents
This course is about utilizing no-code AI agents for marketing automation. Learners will design extensive workflows, implement agents for lead generation and support, and explore ethical challenges gaining hands-on skills to enhance marketing performance using tools such as CrewAI, Agent.ai, and SmythOS.
Venue: HKU SPACE Learning Center (Hong Kong Island
02 Big Data and AI Marketing
This course is about applying big data and artificial intelligence in marketing equipping professionals with hands-on expertise in AI-driven strategies, performance measurement, and data analytics using industry-standard tools, real-world case studies, and actionable frameworks to drive measurable marketing outcomes.
Venue: HKU SPACE Learning Center (Hong Kong Island