Digital marketing is probably one of the industries that are constantly plagued by myths. Sometimes, even the simplest and the most basic ones, people would always get them wrong. It’s hard to trace back where all these assumptions and claims came from, but one thing is for sure, it’s about time to verify and correct some of them.
Below are some of the common misconceptions people have in digital marketing. This post will reveal the truth behind them, so be sure you pay attention.
MYTH: Cross-Platform Is a No-No Practice
TRUTH: This is not true at all. Fact is, many marketers consider this idea as a good one as it will increase your reach. Though most, if not all, businesses are turning their focus on digital marketing and other SEO-services in Hong Kong, this doesn’t mean you can’t advertise and use traditional mode of marketing.
MYTH: Technology What Makes Digital Marketing Succeed
TRUTH: Technology or internet might’ve started digital marketing, but that not why it became successful. Through the years it happened, digital marketing has managed to adapt and adjust. It’s success can also be attributed to the professionals and marketers who are continuously working their hardest to improve the strategies surrounding it.
MYTH: It’s Hard to Keep Up with Social Platforms
TRUTH: Whether it’d be Facebook, Instagram, Twitter or others, it is now a norm that every business must have it. However, many fear that it’ll be hard to manage them all at once. This is nowhere the truth. Today, you’ll find useful tools that will help you handle all your social pages at once. It’s just a matter of learning them. Once you get the hand of it, things will be easier.
In this industry, it’s easy to draw flak and disapproval from people who aren’t familiar with it. That’s why right before you believe or follow anything you hear or read, it’s important that you verify them first. Getting in contact with a superior level of experience in the field is a great way to confirm the things you’ve known so far. So be sure you do it.