With the surge of the digital era and having every product and service being marketed online, the need for digital marketing professionals has been growing steadily. A lot of marketing agency start-ups have emerged, taking advantage of such opportunities. Well, who wouldn’t want running their own company and being your own boss, right? Contrary to […]
What is an Effective SEO Course and How to Find the Best One for You
After SEO was introduced as an effective strategy for marketing, there was an abundance of courses available online to assist aspiring marketers and businesses. Every agency, coach, online academy at one point has claimed to offer the most effective course but it makes it much more difficult to choose. A good SEO course is both […]
Improve Your Content Calendar for Twitter Mastery
Twitter was established in March 2006. According to Statistica, as of 2Q 2021, Twitter had 206 million monetizable daily active users worldwide. Getting the attention of just a fraction of that number can easily set your business for success. However, the nature of Twitter makes it hard to use for content marketers due to its […]
5 SEO Tips for Brand Building
Building a brand takes several things into consideration. In this increasingly digital landscape, you want to be visible online, but more importantly, you want to be visible to the right target market. You also need to learn to pivot if the original business plan does not work. With plenty of key metrics you want to […]
4 Reminders When Writing SEO Content
There are billions of pieces of content available online. And consumption of these pieces of content has been at an all-time high during the pandemic. It is anticipated that this interest will only continue to grow. This means if you are not prioritizing SEO yet, it’s time for you to start. Continuing to ignore the […]
Essentials for Startups: SEO, Lead Training and Brand Building for Success
Startups typically have a small team, to begin with. This smaller company size can be the boon or bane of your business existence. With a small team usually comes a small office, which means it’s easier to communicate with each other. There are also fewer levels of decision-makers to go through when you want to […]
Most Dominant Lead Generation Marketing Trends You Can’t Ignore in 2022
Looking back at the trends from marketing in the previous years, so many has changed and have been improved. Some of these changes have an effect on the trends of lead generation in digital marketing in Hong Kong and tactics used in marketing as a whole. Trends would come and go, which is why some […]
How to Generate Organic Leads in 2022
Research revealed that at least 61% of marketers find lead generation and attracting organic traffic as one of their biggest struggles in marketing campaigns. After all, there’s nothing more challenging than trying to reel in users to get interested in something, especially if it’s something they have very little knowledge of. The process of lead […]
Old but Gold: 3 Classic Lead Generation Strategies that Deliver Results
Growing your business in a highly digital world can be challenging. This is especially true when you have a ton of competitors around. But according to experts in lead generation in digital marketing in Hong Kong, this will never be the issue when a business has a solid marketing strategy. But how do make one? […]
Three Lead Generation Strategies Every Startup must Use
Every startup is unique in its own way, so it pays to find a lead generation strategy that best suits it. But according to experts in digital lead generation strategies in Hong Kong, here are some of the best strategies that work for startups. Make various opt-in opportunities Opt-in opportunities can help lure in qualified […]